Work案例
Spend in. Revenue out.投进预算,跑出收入。
No hero films here — just accounts we scaled and the numbers that came out the other end.这里没有大片,只有被我们放大的账户,和另一端跑出来的数字。
Beauty · DTC美妆 · DTCScaled a skincare brand nearly 9× in monthly spend while holding a 3.8× blended ROAS — on the back of a UGC creative engine.靠一套 UGC 素材引擎,把一个护肤品牌的月投放放大近 9 倍,同时把综合 ROAS 稳在 3.8×。
Apparel · Retail服饰 · 零售Took an outdoor-apparel brand into paid search and Performance Max profitably, cutting blended CAC 34% in two quarters.帮一个户外服饰品牌有利润地切入搜索与 Performance Max,两个季度内把综合获客成本砍掉 34%。
F&B · Subscription餐饮 · 订阅Launched a coffee subscription from zero to 12,000 subscribers in nine months with a creative-led TikTok strategy.用以素材为主导的 TikTok 策略,九个月把一个咖啡订阅从 0 做到 1.2 万订户。
Mobile App · Transit移动 App · 出行Drove 480k app installs for a city transit app at a 47% lower cost-per-install than its previous agency.为一个城市出行 App 带来 48 万次安装,单次安装成本比上一家代理低 47%。
Streaming · Subscription流媒体 · 订阅Ran a six-market streaming launch, hitting subscriber targets 3 weeks early at a 28% lower CPA than forecast.操盘一次六市场流媒体上市,比预定目标提前三周达标,CPA 比预测低 28%。
Fintech · Lead Gen金融科技 · 获客Cut cost-per-qualified-lead 44% for a fintech by fixing attribution and rebuilding the funnel around lead quality.通过修复归因、围绕线索质量重建漏斗,为一家金融科技把"合格线索成本"降低 44%。
Health & Wellness · DTC健康保健 · DTCDoubled a supplement subscription base in two quarters by fixing compliant creative and optimizing to subscription LTV, not first orders.通过解决合规素材、并以订阅 LTV(而非首单)为优化目标,两个季度内把一个保健品订阅用户数翻倍。
B2B SaaS · Demand GenB2B SaaS · 需求获取Cut cost-per-pipeline 40% for a B2B SaaS by optimizing to closed revenue and rebuilding the funnel around the ideal customer profile.为一家 B2B SaaS 以"成单收入"为优化目标、并围绕理想客户画像重建漏斗,把"单位管道成本"降低 40%。
F&B · On-demand食品饮料 · 即时零售Made a thin-margin grocery brand profitable on paid by targeting break-even on first order and engineering repeat purchase.通过"首单保本 + 工程化复购",让一个薄利的生鲜品牌在付费渠道上真正跑出利润。